Emerging Practice Areas

As accessibility to artificial intelligence (A.I.) continues to grow, it is essential for organizations and individuals to stay current with the constantly changing laws and regulations surrounding its use.  Staying up to date in this area helps ensure that businesses and individual users remain compliant with data privacy, ethical, and intellectual property regulations, while mitigating legal risks and contributing to the responsible and ethical deployment of AI solutions.  Let WCRR help you navigate the legal and ethical issues that might arise in this quickly changing field.   

 The emerging area of NIL (Name, Image, and Likeness) in sports has reshaped the landscape of collegiate athletics.  This recent development allows college athletes to profit from their own names, images, and likenesses, breaking away from the traditional amateurism model.  NIL opportunities enable student-athletes to earn income through endorsement deals, sponsorships, and social media partnerships, providing them with financial support and a chance to capitalize on their athletic talents. 

However, the laws and regulations for NIL deals continues to evolve across various states and within the NCAA, and this has been further complicated now that several states (including California) are now allowing high school athletes to also profit from their name, image, and likeness.  If you are an amateur athlete or have son or daughter who might need guidance in this area, know that WCRR is here to help.